Let "What A Great Day"™ show you the easiest and most cost effective way to fill your tournaments and events schedule in 2004.

A successful marketing campaign is one that touches potential customers at many points. This year, the success of your tournaments and events schedule will depend on how savvy you are at marketing your course to the right people. You need a marketing-partner who has done all the leg work for you and knows how to put it all together.

The WAGDAY System incorporates 360 degrees of contact with your audience; the Poster, the Interactive CD, the CD Label and the Tournaments and Events Website. Potential customers are reminded of your event capabilities and facilities at your location (Pro-Shop) with a branded poster. Customers are provided with the "Secrets to Successful Business & Charity Golf Events" at their home or office with an interactive CD that can be picked up at your Pro-Shop, ordered online or received via mail or as hand out at an event or trade show. The CD is branded by your course with a custom CD label, again to be displayed at your Pro-Shop or as an icon on your website enticing people to order their free copy. A targeted "Tournament and Event" website reinforces your current website with dedicated event content (as well as the opportunity to order the Interactive CD.)

Whether a customer visits your website, visits your Pro-Shop, or sees your CDs at an event or Trade-Show - each piece of the campaign is tied together. The CD features links to your website, the website invites customers to order the CD and the CD Labels and Posters are a consistent branded visual reminder of your Tournament and Events capabilities.

The Poster
In store signage captures potential clients that are already familiar with your course. It contains a branding message that incorporates your course as a leader in golf events and offers the CD-ROM resource tool.

"What A Great Day"™ Interactive CD
The "Secrets to Successful Business & Charity Golf Events" CD is a value added handout or direct response mail piece. The informational value alone and will improve event revenues. The CD builds a relationship between you and the event planner, positioning you as a consulting resource and your course as the preferred venue. It continues to brand your course each time the CD is reviewed or passed along. The CD is the backbone of the WAGDAY system. The CD is the "Free Gift" requested in your Pro-Shop and from your Tournament & Event website (provided in this system) giving potential customers an incentive to give you their contact information and tournament plans.

The CD Label
The CD label brands your course as a partner to the customer by providing valuable information to encourage a successful event. By displaying the CDs prominently in your Pro-Shop, you are elevating the brand of your course.

The "Tournament and Event" Website
We design and build a customized, branded tournament and event website for your course. Using our "WAGDAY" templates you are able to show all the features and benefits of your course with your content and photos - the entire site is focused on the tournaments and events audience. This site will augment your existing site and enable you to capture the potential event clients information by offering the free "What A Great Day" interactive CD.

Wag Day Investment Solutions
Wag Day’s 360 Degree Marketing Package
A perfect combination of state-of-the-art marketing communication strategies designed to drive profitable golf event business to your course.

• 360 degree marketing plan
• Course Branded CD-ROM Secrets (100 CDs) (reorder 50 @$10 each)
• “Host an Event” Poster Sign (2) 11x17 (Pro shop clubhouse display)
• Tournament and Events Market and “inquiry capture website”
  (Based on our successful design template to promote your course and facility specifically to the business golf event planner.)

Terms: 50% down balance upon approval.
First Course $7,500, 2-3 Courses $6,000, 3+ Custom quote

Contact us today to GET STARTED and become a 360 degree marketer of your tournaments and event business.

“I need to be more proactive in today’s competitive marketplace”

“Tournaments are essential to my bottom line”

“I raised $22K for my customer appreciation event”

“Great advice and fabulous information on running an event”